by April Leiffer Henry | Feb 5, 2020 | Writing Services
A few months ago, I was writing some blogs for a wonderful birth center client. I noticed that when the director edited my work, she changed pronouns or removed references to gender. For example, she replaced “women” with “folks.” She swapped out “moms” for “parents.”...
by April Leiffer Henry | Sep 27, 2019 | Writing Services
A couple weeks ago, I was doing a phone interview in preparation for a birth center client project. “Are you a midwife or a nurse? Do you have a medical background?” asked the person on the other end of the line. “No, I’m just a writer,” I replied, almost immediately...
by April Leiffer Henry | Sep 16, 2019 | Writing Services
“Medicaid is killing us.” “Payers don’t reimburse birth center providers enough.” “We’re not hitting our numbers on client volume.” “Patient appointments are not bringing in enough income.” These are the types of comments midwives and birth center administrators share...
by April Leiffer Henry | Sep 16, 2019 | Writing Services
As a midwife or birth center administrator, you might be wondering, “Do I really need a blog on my website?” If you want to attract clients and grow your business, the answer is YES. Blogging has come a long way from simply being an online journal. (Here’s a fun fact!...
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